One advantage of an online focus group is that respondents tend to talk more freely about issues that might create inhibitions in a face-to-face group.

Name: One advantage of an online focus group is that respondents tend to talk more freely about issues that might create inhibitions in a face-to-face group.
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Respondents may feel more comfortable sharing personal thoughts and experiences anonymously or from the comfort of their own home, leading to increased openness and honesty.

One Advantage of an Online Focus Group Is That Respondents