Volvo has a Web site that caters to car enthusiasts who might want to see concept cars evolve into real-life products.Volvo would likely have used data mining to locate people who were car enthusiasts and innovators.

Question

Quizplus · Accepted Answer

Volvo could have used data mining techniques to analyze online behavior or social media activity of individuals and identify those who are interested in cars and innovation. This would allow them to target their marketing efforts towards a more specific audience and provide them with relevant information on their website.

Volvo Has a Web Site That Caters to Car Enthusiasts