How would declining consumer confidence and sentiment most likely affect sports brands?
A)Consumers will have higher disposable incomes and will invest in discretionary purchases,such as sports event tickets.
B)Businesses will postpone making investment decisions in sports-related advertising and sponsorships.
C)Ticket sales will decline,and businesses will be more reluctant to invest in sponsorships.
D)Consumers will have less money to spend on utilitarian goods and services.

Question

Quizplus · Accepted Answer

Declining consumer confidence and sentiment would most likely lead to a decrease in sales of discretionary items such as sports event tickets. This would then lead to businesses becoming more hesitant to invest in sponsorships and advertising, therefore making option C the best choice.

How Would Declining Consumer Confidence and Sentiment Most Likely Affect