A desire to have a sensory experience that elicits pleasure,fun,or excitement is a(n)

Question

Quizplus · Accepted Answer

The description provided in the question refers to the hedonic consumption motive, which is driven by the desire for sensory pleasure, fun, and excitement. Utilitarian consumption motive is driven by functional benefits, psychological consumption motive refers to the satisfying emotional needs, and group affiliation consumption motive is motivated by the desire to belong to a particular group or social identity.

A Desire to Have a Sensory Experience That Elicits Pleasure,fun,or