In personal selling,an "incentive close" offers the customer

Question

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An incentive close offers the customer something of value for immediate action, such as a free gift or a special bonus for making a purchase right away. A price discount (A) may be part of the incentive, but it is not the only type of incentive. Extra time to make a decision (B) is not part of an incentive close, as it implies a delay rather than immediate action. Testimonies from other customers (D) may be persuasive in building trust, but they do not constitute an incentive close.

In Personal Selling,an "Incentive Close" Offers the Customer