_____ is the communication by two parties of the terms they require to consummate a transaction and the subsequent acceptance or rejection of the terms by both.

Question

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Bargaining is the process of two parties negotiating the terms of a transaction and mutually accepting or rejecting them. Brainstorming involves generating ideas and solutions, positioning refers to the way a product or brand is presented in the marketplace, and leveraging refers to using resources or advantages to gain a strategic advantage.

_____ Is the Communication by Two Parties of the Terms