Chris has just completed a research project on a particular type of foam insulation and has determined that it should not be used in that its key component is a possible human carcinogen.This is an example of _________________.
A)the behavioral component of his attitude towards the product
B)the affective component of his attitude towards the product
C)the cognitive component of his attitude towards the product
D)a dispositional bias

Question

Quizplus · Accepted Answer

The cognitive component of an attitude refers to the beliefs or knowledge that a person has about the object or situation. In this scenario, Chris has determined that the key component in the foam insulation is a possible human carcinogen, which is a belief/knowledge about the product that drives his attitude towards it.

Chris Has Just Completed a Research Project on a Particular