
Lands' End offers customers the option using special software to accurately gauge what size customers are in Lands' End clothes using a web cam image,and the ability to store size preferences.This is an example of which trend contributing to CRM?
A) Time Savings
An application of the 80/20 rule
B) Personalization
Firewall marketing
C) Loyalty marketing
One-to-one marketing
D) Technology
Transformational marketing
E) All of these
Data mining
Correct Answer:
Verified
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