When CenturyLink acquired Qwest,the company ran a series of ads stating "Qwest is now CenturyLink." This is an example of corporate identity advertising.

Question

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Corporate identity advertising is used to establish and communicate a company's identity, and in this case, CenturyLink was using the ad to let customers know that Qwest was now part of their company and would operate under their name.

When CenturyLink Acquired Qwest,the Company Ran a Series of Ads