Choosing a credible spokesperson requires understanding the tastes and interests of the company's target market.

Question

Quizplus · Accepted Answer

Choosing a spokesperson who resonates with the target market is important to establish credibility, grab attention and boost brand image awareness. Understanding the interests and preferences of the audience can help in selecting the right celebrity or influencer to promote the company's product or message.

Choosing a Credible Spokesperson Requires Understanding the Tastes and Interests