Proctor & Gamble is a global manufacturer that markets products such as detergents under the Tide,Gain,Cheer,and Era brand names.Which branding strategy does Proctor & Gamble use?

Question

Quizplus · Accepted Answer

Proctor & Gamble uses individual branding, where each product is given its own unique brand name (Tide, Gain, Cheer, Era), allowing each to have its own identity and marketing strategy.

Proctor & Gamble Is a Global Manufacturer That Markets Products