An advertiser who uses international media most likely
A) uses the same ad in several countries.
B) relies on an in-house advertising group.
C) has a highly decentralized advertising department.
D) develops a different ad for the local media of each country.
E) typically produces its ads in the language of each country in which it advertises.
Correct Answer:
Verified
Q46: Non-advertising services include
A) planning ads.
B) creating trade-show
Q47: A decentralized advertising system is first broken
Q48: Account executives are
A) brokers of advertising services
Q50: General consumer agencies
A) provide advertising primarily for
Q52: In a decentralized system,the _ of each
Q54: As defined by the American Association of
Q55: What is the most likely advantage of
Q56: Organizations that use a standardized approach to
Q57: The modern _ advertising agency supplies both
Q67: _ must have the skill to condense
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