JWT Co.,an ad agency,has designed a quarter-page magazine ad for Promise vegetable-oil spray.The job required the services of a photographer to produce photographs of various foods that will "taste better with Promise." The invoice for the artwork from the photographer was for 00.If JWT uses the traditional markup,how much did the advertising agency bill Promise vegetable-oil spray company?

Question

Quizplus · Accepted Answer

Using the traditional markup method, the agency typically adds a 17.65% markup to the cost of the artwork.

So, 
17.65% of $200 = $35.3

Total cost to the agency = $200 + $35.3 = $235

Therefore, the advertising agency billed Promise vegetable-oil spray company $235.

JWT Co,An Ad Agency,has Designed a Quarter-Page Magazine Ad for Promise