The Federal Trade Commission has filed a complaint against Provide Commerce,the parent company of Pro-Flowers,for "false and misleading" advertising.Pro-Flowers claims that it ships inventory "directly from the fields." The ads imply that the flowers are not picked until they are ordered.Pro Flowers actually stores flowers in refrigerated warehouses and ships from these warehouses.The FTC can most likely order Pro-Flowers to run _____ and inform its customers that its flowers do not come fresh from the field.
A) substantiated advertisements
B) corrective advertisements
C) cease-desist orders
D) consent orders
E) comparative advertisements

Question

Quizplus · Accepted Answer

The best choice is corrective advertisements because it would require Pro-Flowers to correct their misleading advertising and inform customers that their flowers are not picked fresh from the field. The other options (substantiated advertisements, cease-desist orders, consent orders, comparative advertisements) do not address the issue of correcting the false advertising in the same way that corrective advertisements would.

The Federal Trade Commission Has Filed a Complaint Against Provide