One of the functions of advertising as a marketing tool is to build value,brand preference,and loyalty.

Question

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Advertising is a key tool in building brand value, preference, and loyalty by creating awareness, shaping perceptions, and persuading consumers to choose one brand over another. Through effective advertising, companies can communicate key messages about their products or services, build emotional connections with consumers, and establish a unique brand identity that sets them apart from competitors. Over time, this can help to build trust and loyalty among consumers, making them more likely to continue purchasing from the brand in the future.

One of the Functions of Advertising as a Marketing Tool