National Park officials are concerned that the growing numbers of visitors to the national park system of the United States pose a threat to the very national wonders they want to see.If the park officials decided to try to decrease the number of visitors to the park,they could most likely use _____ to accomplish this objective.

Question

Quizplus · Accepted Answer

Demarketing is a strategy used to reduce demand for a product or service to avoid negative social or environmental impacts. In this case, park officials can use demarketing techniques such as increasing fees, limiting access to certain areas, or implementing special permits to reduce the number of visitors to prevent damage to the park's natural wonders. Positioning, eco-marketing, market segmentation, and relationship marketing are all marketing strategies used to attract and retain customers, but they would not be effective in reducing the number of visitors to the national park system.

National Park Officials Are Concerned That the Growing Numbers of Visitors