In the _____ stage of new-product development,preliminary demand,cost,sales,and profitability estimates are made.
A) prototype screening
B) idea generation
C) concept testing
D) post-brainstorming
E) business analysis

Question

Quizplus · Accepted Answer

New-product ideas that survive the initial screening process move to the business analysis stage,where preliminary figures for demand,cost,sales,and profitability are calculated.

In the _____ Stage of New-Product Development,preliminary Demand,cost,sales,and Profitability Estimates