The promotional mix is the combination of promotional tools used to reach the target market and fulfill the organization's overall goals.

Name: The promotional mix is the combination of promotional tools used to reach the target market and fulfill the organization's overall goals.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The statement is true. The promotional mix includes advertising, sales promotion, personal selling, public relations, and direct marketing to communicate with customers and achieve the company's objectives.

The Promotional Mix Is the Combination of Promotional Tools Used