In terms of the AIDA process,public relations has its greatest impact in gaining attention and interest for a company,good,or service.

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Public relations efforts typically focus on creating awareness and interest in a company, product, or service through various communication channels such as news releases, media coverage, events and sponsorships. This aligns with the first two stages of the AIDA process - Attention and Interest.

In Terms of the AIDA Process,public Relations Has Its Greatest