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To Increase Its Revenues,US Airways Has Decided to Sell Space

Question 86

Multiple Choice
To increase its revenues,US Airways has decided to sell space on airsickness bags to companies that would like to use this unique channel for their promotional messages.In terms of the promotional strategy,the airsickness bags will be used for:

To increase its revenues,US Airways has decided to sell space on airsickness bags to companies that would like to use this unique channel for their promotional messages.In terms of the promotional strategy,the airsickness bags will be used for:


A) implicit communications.
B) publicity.
C) sales promotion.
D) public relations.
E) Advertising.

Correct Answer:

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