
Customer relationship management requires that organizations develop relationships with their customers through touch points and data mining.
Correct Answer:
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Q1: Empowerment in a CRM environment is normally
Q2: Internet companies use product and customer profiling
Q7: Personal selling becomes a more important promotional
Q8: With relationship selling,the objective is to build
Q11: Campaign management is a process by which
Q13: The first step in the selling process
Q17: To initiate the CRM cycle,a company must
Q17: Relationship selling is more typical with selling
Q28: To qualify a sales lead,a salesperson must
Q32: If a potential customer has objections after
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