The Comcast Triple Play package includes cable television,Internet,and telephone service for a price significantly lower than the cost of the three services priced separately.This is an example of _____.
A) multiple unit pricing
B) professional services pricing
C) price lining
D) price bundling
E) two-part pricing

Question

Quizplus · Accepted Answer

Marketing two or more products in a single package for a special price is called price bundling.

The Comcast Triple Play Package Includes Cable Television,Internet,and Telephone Service