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Consumers Sometimes Prefer Two-Part Pricing Because

Question 137

Multiple Choice
Consumers sometimes prefer two-part pricing because:
A) prices are often perceived as quality indicators.
B) consumers like to be in control of costs.
C) consumers are uncertain about the number and types of activities they might use at places like an amusement park.
D) consumers prefer a limited number of choices.
E) prices have little or no psychological influence on most consumers.

Consumers sometimes prefer two-part pricing because:


A) prices are often perceived as quality indicators.
B) consumers like to be in control of costs.
C) consumers are uncertain about the number and types of activities they might use at places like an amusement park.
D) consumers prefer a limited number of choices.
E) prices have little or no psychological influence on most consumers.

Correct Answer:

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