In exchange for a share in the revenues earned on campus,State U has granted CheapFizz the exclusive right to sell soft drinks in the student union and in vending machines on campus.Prior to the deal,three soft drink companies sold beverages on campus;now no other soft drink company is allowed to sell its products on campus or at university events.
Refer to the information above.The beneficiaries of this deal are _______.

Question

Quizplus · Accepted Answer

StateU receives some of the sales revenues and CheapFizz acquires market power.They each entered into the transaction because the additional benefit exceeded the additional cost.

In Exchange for a Share in the Revenues Earned on Campus,State