Vance Packard's book, "The Hidden Persuaders," focused on how advertisers were using psychology to manipulate consumers. Packard suggested that advertisers were using subliminal messaging and consumer psychology to get people to buy products they may not necessarily need or want.

,

Solved

Question 32

Multiple Choice

A) illustrated how the Soviets were attempting to shape American culture in subliminal ways.
B) demonstrated how modern artists and musicians had successfully perverted teenagers during the 1950s.
C) attempted to prove that federal government agencies were intent on promoting conformity in the lives of citizens.
D) showed how advertisers were using psychology to manipulate consumers.

Correct Answer: