Which would be an example of innovation within an existing business firm?
A) the development of Post-it note pads by the 3M Corporation
B) the granting of a patent to a university researcher
C) the formation of the start-up firm Amgen
D) the merger of AOL and Time-Warner

Question

Quizplus · Accepted Answer

The development of Post-it note pads by the 3M Corporation is an example of innovation within an existing business firm. 3M already had an established business, but they innovatively created a new product that became successful. B, C, and D all involve new ventures (patent, start-up, and merger) rather than innovations within existing firms.

Which Would Be an Example of Innovation Within an Existing