Which of the following would be considered when preparing a company's sales forecast?

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When preparing a company's sales forecast, it is important to consider not only anticipated advertising campaigns, but also general economic trends and expected competitive actions. This will help to provide a comprehensive and accurate view of the market and enable the company to plan accordingly. Options A, B, and C all consider advertising campaigns, but do not take into account the broader market factors that can impact sales. Option E only considers competitive actions, which is important but not sufficient on its own.

Which of the Following Would Be Considered When Preparing a Company's