The amount by which an additional unit of a good or service increases a consumer's total utility, all other things unchanged, is:
A) marginal utility.
B) maximum utility.
C) average utility.
D) required utility.

Question

Quizplus · Accepted Answer

The amount by which an additional unit of a good or service increases a consumer's total utility is called marginal utility. It is the change in total utility resulting from a one-unit change in the consumption of a good or service.

The Amount by Which an Additional Unit of a Good