In a marketing research report, how the information was obtained and its relevance to the research question must be addressed in the report. All of the following factors must be communicated to the client / user, EXCEPT:
A) the specific research objectives of the study.
B) the specific research questions the study was to answer.
C) a description of the research methodology employed.
D) the names of the respondents.
E) specific procedural information relevant to the collection of secondary data.
Correct Answer:
Verified
Q1: The section on research methods and procedures
Q2: If a researcher is looking for action
Q3: In the SPSS output, correlations are reported
Q4: All of the following factors may make
Q5: A researcher prepares a report that has
Q7: All of the following statements about inclusion
Q8: A pie chart:
A)shows the relative proportion as
Q9: A bar chart:
A)shows the relative proportion as
Q10: Which of the following statements is NOT
Q11: All of the following are primary objectives
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