A food manufacturing firm in Australia develops NutriBars, a snack that is popular in its domestic markets.The firm introduced this product in Japan as part of its globalization strategy.The product had to be transported to various small outlets across Japan to make it available to larger target markets, and this involved additional intermediaries that added cost and led to an increase in the final price of the product.These cost factors influenced the firm's:

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The additional intermediaries and cost factors that arose due to transportation and logistics issues indicate that the firm's global distribution strategy was affected. The firm may need to revise this strategy to optimize its supply chain, reduce costs, and enhance efficiency. The other options like global advertising, product, communication, and service strategies may not be directly impacted by the logistical issues described in the scenario.

A Food Manufacturing Firm in Australia Develops NutriBars, a Snack