Which of the following occurs prior to meeting a customer for the first time and extends the qualification of leads procedure?
A)Sales presentation
B)Lead generation
C)Cold calling
D)Preapproach
E)Objection handling

Question

Quizplus · Accepted Answer

Preapproach is the process that occurs prior to meeting a customer for the first time and involves conducting research, setting goals, and developing a plan for the initial contact. It extends the lead qualification procedure by ensuring that the salesperson is adequately prepared to meet with the customer and increase the likelihood of a successful outcome. The other options, such as sales presentation, objection handling, lead generation, and cold calling, are all components of the sales process but do not occur prior to the first meeting with a customer.

Which of the Following Occurs Prior to Meeting a Customer