It is important to Joanne to get value for her money,but she does not want to spend time comparison shopping.Joanne will likely respond to __________ pricing but not __________ pricing.
A) high / low; everyday low
B) premium; everyday low
C) discount; vertical
D) horizontal; flattening
E) everyday low; high / low

Question

Quizplus · Accepted Answer

Joanne values getting value for her money and may not want to spend time comparison shopping, so everyday low pricing would likely appeal to her. She may not respond well to high/low pricing, which involves frequent sales and fluctuating prices. Therefore, option E, which includes everyday low pricing and excludes high/low pricing, is the best choice.

It Is Important to Joanne to Get Value for Her