Airlines were among the first retailers to embrace loyalty segmentation when they created
A) business-class seating.
B) 30-day advance pricing.
C) fuel surcharges.
D) in-flight movies.
E) frequent-flyer programs.

Question

Quizplus · Accepted Answer

Airlines were one of the first retailers to create frequent-flyer programs to encourage repeat business and loyalty among their customers. These programs offered perks such as free upgrades, bonus miles, and access to airport lounges to those who flew with a particular airline regularly.

Airlines Were Among the First Retailers to Embrace Loyalty Segmentation