When Talbots,an upscale women's clothing store,tries to portray an image of "traditional,conservative,and with good taste," they are appealing to their target market's
A) lifestyle.
B) geodemographics.
C) demographics.
D) loyalty.
E) PRIZM segment.

Question

Quizplus · Accepted Answer

Talbots is appealing to their target market's lifestyle by portraying an image that aligns with traditional, conservative values and good taste, which are aspects of a consumer's lifestyle preferences.

When Talbots,an Upscale Women's Clothing Store,tries to Portray an Image