Marketers often use principles and theories from __________ and __________ to decipher many consumer actions and develop basic strategies for dealing with their behavior.
A) physics; chemistry
B) history; archeology
C) sociology; psychology
D) art; literature
E) English; mathematics

Question

Quizplus · Accepted Answer

Sociology and psychology are both social sciences that study human behavior and are commonly applied in marketing to understand consumer behavior and develop effective marketing strategies. Physics, chemistry, history, archeology, art, literature, English, and mathematics have limited applications in understanding consumer behavior in marketing.

Marketers Often Use Principles and Theories from __________ and __________

Marketers Often Use Principles and Theories from and