One of the problems for marketing communications to today's time-poor society is consumers have __________ as an alternative to television or radio.
A) DVDs
B) MP3 players
C) cell phones
D) the Internet
E) all of these

Question

Quizplus · Accepted Answer

Consumers have multiple alternatives to traditional media like television or radio, including DVDs, MP3 players, cell phones, and the Internet, making it challenging for marketers to capture their attention.

One of the Problems for Marketing Communications to Today's Time-Poor