Whenever the Major Beverage Companies Develop a New Product,they Advertise

Whenever the major beverage companies develop a new product,they advertise it heavily using television and print media.These efforts are designed to:

A) drag consumers into the 21^st century.
B) pull the product into retail stores through consumer demand.
C) signal strategy changes to market competitors.
D) make it easier to do posttesting.
E) use a push strategy.