Personal selling can only be successful through the use of print, newspapers, and radio.

Question

Quizplus · Accepted Answer

Personal selling involves face-to-face interactions between the salesperson and the customer. While print, newspapers, and radio advertising can support the sales effort, they are not necessary for personal selling to be successful. Personal selling can also be successful through other means such as phone calls, email communication, social media, and presentations.

Personal Selling Can Only Be Successful Through the Use of Print