The three elements of any IMC strategy are the consumer,the channels,and

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The three core elements of any IMC strategy are the consumer (the target audience), the channels (the various methods used to reach the audience), and the results (the desired outcomes of the campaign). While direct marketing feedback, web track-software, online noise, and event sponsorship may all be important components of an IMC strategy, they are not considered the core elements.

The Three Elements of Any IMC Strategy Are the Consumer,the