When electronic data interchanges (EDIs)are used to describe the benefits of new products and provide pictures and information they support the _____________ element in the four Ps of marketing.

Question

Quizplus · Accepted Answer

Electronic data interchanges (EDIs) are a type of promotion tool used to provide information about new products, their features and benefits, and even visual representations of the products. Therefore, the use of EDIs supports the promotion element in the four Ps of marketing.

When Electronic Data Interchanges (EDIs)are Used to Describe the Benefits