While prestige products and products for the status conscious command high prices and are targeted toward customers with plenty of disposable income,marketers have noticed that:
A) the rich and super-rich are getting fewer and fewer in number,and prestige pricing may become a thing of the past.
B) most consumers don't want flashy or high-priced products and the market is dwindling.
C) there is a trend toward increased purchase of these products,most probably for the status conscious who would not normally be considered part of the target markets for these products.
D) styles are changing faster than ever,and it's hard to keep this market supplied with the products and services they want and avoid obsolete or out-of-date inventory.
E) All of these.

Question

Quizplus · Accepted Answer

There is a trend of increased purchases of prestige products by status-conscious consumers who are not traditionally part of the target market, indicating a broadening appeal beyond the wealthy elite.

While Prestige Products and Products for the Status Conscious Command