A(n)__________ is a fee paid by manufacturers to get new products into stores or to gain more or better shelf space for products.
A) facilitating payment
B) introductory price promotion
C) slotting allowance
D) stocking premium
E) placeholder

Question

Quizplus · Accepted Answer

A slotting allowance is a fee paid by manufacturers to retailers for the placement of new products on their shelves or for better shelf space for existing products. It is a common practice in the retail industry to help offset the costs associated with bringing new products to market.

A(n)__________ Is a Fee Paid by Manufacturers to Get New