In the GE Business Screen matrix,all of the following are characteristics of the attractiveness of the industry EXCEPT

Question

Quizplus · Accepted Answer

The level of product quality is not a factor considered in the GE Business Screen matrix when assessing the attractiveness of an industry. The other factors listed (market growth, market size, competitive intensity, and capital requirements) are all taken into account.

In the GE Business Screen Matrix,all of the Following Are