If Arnott's biscuits (which has products in almost all submarkets)was to use price as a competitive weapon to drive weaker competitors out of the national market,it would be pursuing a ____________tunity.

Question

Quizplus · Accepted Answer

Predatory pricing is a strategy in which a dominant firm deliberately reduces its prices to drive out weaker competitors and gain a larger market share. This would be the most appropriate choice in the given scenario as Arnott's is using price as a competitive weapon to drive weaker competitors out of the national market.

If Arnott's Biscuits (Which Has Products in Almost All Submarkets)was