A strategy that focuses primarily on lowering costs is referred to as a _________ strategy,while a strategy that focuses primarily on increasing the attractiveness of a product is referred to as a _________ strategy.

Question

Quizplus · Accepted Answer

A strategy that focuses on lowering costs is a low-cost strategy, while a strategy that focuses on increasing the attractiveness of a product is a differentiation strategy. Therefore, the best choice is D, low-cost strategy and differentiation strategy.

A Strategy That Focuses Primarily on Lowering Costs Is Referred