_____ means an understanding of how cultural differences across and within nations can affect the way business is practiced.
A)Ethnocentricity
B)Cross-cultural literacy
C)Pan-culture integration
D)Acculturation

Question

Quizplus · Accepted Answer

Business success in a variety of countries requires cross-cultural literacy which means an understanding of how cultural differences across and within nations can affect the way business is practiced.

_____ Means an Understanding of How Cultural Differences Across and Within