Michael is planning on using brainstorming in his next team meeting to generate new ideas for expanding a product line.In using brainstorming effectively,Michael should:
A) articulate the theme.
B) allow for unlimited time.
C) keep the identity of all idea contributors confidential.
D) remember that quality is more important than quantity.

Question

Quizplus · Accepted Answer

Brainstorming is most effective when there's a clear theme or problem statement that guides the ideation process. This helps participants focus their thoughts and creativity towards a specific goal or challenge, making the session more productive. Options B, C, and D are not recommended practices for effective brainstorming. Unlimited time can lead to diminishing returns, confidentiality can hinder open collaboration, and emphasizing quantity over quality initially is important to generate a wide range of ideas, which can later be refined.

Michael Is Planning on Using Brainstorming in His Next Team