A consumer can be happy with a product but switch to another company's good or service if it can provide additional value.This is why,according to your text,customer-driven companies strive to ________ their customers.
A)satisfy
B)pacify
C)accurately target
D)delight
E)motivate

Question

Quizplus · Accepted Answer

The text mentions that consumers may switch to another company's product if it can provide additional value, even if they are currently happy with their current product. Customer-driven companies aim to go beyond satisfying their customers, and instead aim to delight them by providing additional value and exceeding their expectations. Therefore, the best choice is D, "delight."

A Consumer Can Be Happy with a Product but Switch