Which of the following statements about the follow-up step of the personal-selling process is not true?
A) Building long-term relationships with customers is part of the follow-up step.
B) The follow-up step may uncover new customer needs and wants.
C) Referrals can often be discovered in the follow-up step.
D) The follow-up step is not needed for repeat customers.
E) The follow-up step is critical to creating customer satisfaction.
Correct Answer:
Verified
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