Tristan has been calling on the same customer for years.He handles all of the company's orders and quickly resolves any issues that may come up.On occasion,Tristan takes some of the company employees out to dinner and has even given them tickets to local sporting events.Tristan is involved in

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Tristan's focus on building a long-term relationship with his customer through personal interaction and resolution of issues indicates that he is involved in relationship selling. His efforts to take employees out to dinner and give them tickets to local sporting events also help to strengthen these relationships, leading to increased loyalty to the company.

Tristan Has Been Calling on the Same Customer for Years